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Meet Li Yi

 
 
 
 
 
This is my family name
This is my given name
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About me

I consist of…
💡  a user-centered mindset with creative ideas
👀  a keen eye for aesthetics and details
✍️  hands skilled in data-driven product design
🐾  staying at the forefront of new with pragmatism
🏆  a cross-functional team player

Experience

HIGHLIGHTS

⭐ Have built design systems and integrated them into existing products

⭐ Led full-cycle design projects aligning stakeholder vision with user needs

⭐ Versed in agile development practices in B2B & e-commerce industries

⭐ Boosted conversion rates through targeted UX optimizations

I'm currently working as a UX designer at Checkproof.

My main role is to:

- Conduct research and collaborate with stakeholders to prioritize features and functionalities

- Define requirements, experiment with different design concepts, and find effective plans

- Create and refine design artifacts for both desktop and apps

- Document design specifications and maintain the design system

- Work within a cross-functional team to estimate tasks and implement solutions

- Perform usability testing and iterating based on feedback

 
 
Education

I have a master's degree in Innovation through Business, Engineering and Design - specialisation design from Linnéuniversitetet. It's a multidisciplinary programme collaborating with IKEA that provides students with hands-on projects. My bachelor degree is in Industrial design where I acquire good knowledge of graphic design and 3D modelling.

 
Skills

Product & UX design: Figma, Adobe Creative Suite, Sketch

Research & Testing: Google Analytics, Miro, Maze, User testing, Notion

3D modelling: 3ds Studio Max, Cinema 4D, Rhino, Keyshot

 
 
Contact

📧: meetliyi@gmail.com

📞: +46 (0)70 402 3935

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